Head of Digital Product

hace 1 semana


Barcelona, España Robert Walters A tiempo completo

Head of Digital Product – Robert WaltersReporting line: Marketing DirectorFunctions:Develop and manage the long‑term product vision for our digital portfolio, backed by a strong product strategy.Manage an ongoing Conversion Rate Optimisation programme. Onsite conversion will be one of the main KPIs.Act as the main point of contact between the product function and the wider business.Recognise the needs of different areas of the business – Sales, Marketing, Legal, Finance – and ensure the needs of these groups are recognised in the product strategy.Be data and metric focused, ensuring benefits of deliverables are always measurable and drive clear impact against outcomes.Use a range of different insights, from analytics, research, and competitors, to inform decision making and roadmap prioritisation.Partner with IT to manage the roadmap and backlog for all digital products, ensuring that IT delivers capabilities on time and to expectation.Lead a functional team of digital professionals focused on the delivery of the digital portfolio.Ensure a strong, clear, and fluid communication channel with senior stakeholder groups.Be comfortable leading workshops with business stakeholders as and when required.Requirements:Several years of experience in a similar position, leading a small team of Product Managers/Owners.Demonstrated experience applying product‑management frameworks and techniques for understanding priorities and customer needs.Strong analytical, prioritisation, and negotiating skills.Experience in usability and customer‑focused design, with the confidence to use a broad range of techniques to understand customer needs and drive product growth strategy.Solid experience in a digital environment, with a record of achieving strong outcomes, particularly around lead generation and conversion optimisation.Proven experience in driving efficiencies and constructively challenging existing processes.lDemonstrable experience delivering CMS efficiencies, including migrations, component libraries, and related initiatives.Experience managing multiple websites, with the ability to standardise and apply best practice across platforms.Clear ability to build roadmaps that unlock value early and often.Passion for building great products to solve customer and business problems, with demonstrable experience taking a product from initial concept to launch and iterative refinement.Experience working with and managing senior stakeholders – preferably at Director or C‑level.Exceptional communicator able to articulate key concepts in an accessible manner to non‑technical stakeholders, technical teams, and end users.Experience running A/B testing programmes.Desirable skills:Experience developing multi‑language platforms.Experience working with remote development teams.Experience working with Drupal and Salesforce platforms.Benefits:Flexible working hours27 days of holidays (working days) + 24 December + 31 December + the afternoon of your birthday +



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