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Senior Growth Marketing Manager
hace 2 horas
Overview Boho Club is not your average hotel. We're a luxury boutique hospitality concept on Marbella's Golden Mile blending a 5-star hotel, destination restaurants & bars, a holistic wellness centre, and a curated social calendar into one distinct lifestyle universe. Descubra más sobre las tareas diarias, las responsabilidades generales y la experiencia requerida para esta oportunidad desplazándose hacia abajo ahora. Design matters.
We're looking for a Growth Marketing Manager to take the reins of Boho Club's marketing engine and help drive visibility, engagement, and performance across all channels. You're organised, digitally fluent, brand obsessed (in a good way), curious about AI, and confident juggling multiple channels while keeping everything beautifully on brand.
Responsibilities
Digital & Content Direction: Lead and coordinate social media strategy and content across all Boho Club outlets; safeguard and elevate brand consistency across every digital touchpoint; collaborate closely with internal teams and external creatives (photo, video, agencies) Website, SEO & AI Discovery (GEO): Optimise our websites for UX, conversion, SEO, and AI-driven discoverability; coordinate updates and improvements on WordPress; ensure content structure supports both human users and LLMs Coordinate with external agencies running Google Ads, Meta Ads, and more; align paid campaigns with brand positioning and commercial objectives; track performance and actively contribute to optimisation discussions CRM & Email Marketing: Own and grow our CRM ecosystem (HubSpot); maintain clean data, smart segmentation, and meaningful performance tracking Reporting & Performance: Define, track, and report on key marketing KPIs; work closely with Sales & Marketing to turn data into action Continuously improve how marketing work gets done: faster, sharper, smarter Qualifications Solid experience in digital marketing Experience with Meta (Facebook & Instagram), WordPress, HubSpot / CRM A natural feel for brand, aesthetics, and digital best practices Experience in hospitality, lifestyle, or luxury brands SEO & content optimisation know-how Practical experience using AI in marketing workflows Tools & Platforms Meta (Facebook & Instagram) WordPress HubSpot / CRM SEO & content tools #J-18808-Ljbffr
