Social Media Weapon

Stoke Travel is looking to build our in-house marketing team in 2026 with a new position for a Social Media Weapon. This is the perfect opportunity for the personality hire who’s keen to utilise their charm and attention-seeking tendencies to attract an audience, spread the word of Stoke, and make us all famous. Based primarily in Barcelona, you’ll be working across multiple channels – including TikTok, Instagram, and YouTube – to create exciting and entertaining content of value to our audience, as well as content focused on discoverability, advancing Stoke’s reputation as a leading youth travel company, and the most outrageous. While we’re after someone comfortable in-front of the camera, entertaining, creative, collaborative, and capable with the essential tools of the craft, we’re not necessarily looking for someone with the most experience. Most of all, we’re looking for someone willing to take risks and besmirch their digital footprint in the name of Stoke – a worthwhile cause when you consider all the fun that is to be had by the community you’ll be drawing together through our digital channels. WHO ARE WE LOOKING FOR? A creative, social media literate weapon, who has their finger on the pulse with memes, pop culture, trends, and all things viral – as well as audience and competitor behaviour Someone comfortable being the face and personality to represent Stoke across multiple social media channels (i.e. pretty flippant about your digital footprint), and willing to embody and evolve the cheeky Stoke voice, communicating our ratbag-ish values across our content in a compelling way Thrives in chaos, takes creative risks, and has a keen eye for opportunity (of which we are rife with) Comfortable using Canva, CapCut, or similar editing tools A team player willing to collaborate on and develop multi-channel campaigns – including visuals, scripts/copy captions – from concept through to posting WHAT’S YOUR GIG GONNA LOOK LIKE? Work out of Stoke Towers, our Barcelona-based penthouse office with a view of the Sagrada Familia Imagine and execute some bonkers campaigns and stunts that would probably get you fired from other jobs Work with our marketing team to develop and execute social media strategies aligned with overall marketing and brand goals Execute those ideas from concept through to posting by planning, developing, creating, and editing compelling content either anew or from our existing content library Identify trends, memes, and key moments in pop culture to hop on with some Stoke flair Manage online relationships by engaging with the online community through comments and DMs Learn about the events industry through the lens of one of the wildest and weirdest companies around Attend Stoke Travel events and experiences including Springfest, our Surf Houses, Spanish festivals, Barcelona Boat Parties, Wine Tastings, Sangria and Salsa, and the Oktoberfest HOW TO APPLY Show us how you cook – how are you gonna stop someone from scrolling, and charm them to stick around? Get freaky with it, and share on Instagram or TikTok with #stokesocialsweapon. Also reach out to once shared, so we don’t miss anything ABOUT STOKE TRAVEL At Stoke Travel, we believe travel should be about more than where you are, but also the characters you’re with, and the stories you leave with – that’s why we help our guests pack the most into every experience. Our trips are the perfect storm of high-energy fun, no-bullshit authenticity, and an open-arms vibe where you can be as weird, wild, or wonderfully unfiltered as you like – bringing together like-minded dickheads from across the globe to help them “get stoked”. Stoke is finding the feeling of home in foreign places and people, and realising your comfort zone wasn’t that comfortable after all. Check out our website here