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Chief Marketing Officer
hace 2 semanas
Chief Marketing Officer - FloraQueen Build the Future of Marketing: An Agent-First Growth Engine About FloraQueen FloraQueen is a global e-commerce company specializing in international flower and gift delivery, operating across more than 100 countries. With over two decades of experience in online gifting, we are evolving into a technology and data-driven platform that empowers customers to celebrate life's most meaningful moments. At the heart of our mission is a simple but powerful promise: we make people smile. By combining emotional intelligence with machine learning, we aim to remove the anxiety from gifting – making it effortless, timely, and deeply personal. Our platform is designed to show the right gift to the right person at the right time. FloraQueen is not just a flower company – we're a celebration engine, built to scale joy globally. The Challenge This is not a traditional CMO role. Your mission is to architect and build an agent-powered growth department from the ground up. Each of the 8 marketing pillars under your ownership will be transformed through AI agents and smart, personalized automation. You won't just manage marketing – you'll engineer it. The goal: a lean, intelligent system where agents handle execution while humans focus on strategy and creativity. Your 8 Pillars – Each an Automation Opportunity: • Retention – Design agent-driven lifecycle programs that personalize at scale across segments and markets • Conversion Rate – Build automated testing and optimization systems across the Shopify funnel • Paid Traffic – Create intelligent bidding, audience, and creative automation across channels • SEO – Develop scalable content and technical SEO workflows powered by AI across 9 languages • B2B Marketing – Automate lead nurturing and corporate gifting pipelines • Affiliate – Build smart partner management and performance optimization systems • Brand & Social Content – Design content engines that maintain brand voice while scaling output • Product Development – Use data-driven automation to inform pricing, catalog, and product decisions Who You Are You're an AI geek. Not just someone who uses AI tools – you build with them. You've gotten your hands dirty creating agents, workflows, and automation systems. You understand prompts, APIs, integrations, and how to connect systems together. While you'll have the support of an expert developer, you're a builder at heart – you can prototype, test, and iterate without waiting for someone else to make it happen. You bring: • Hands-on experience building AI agents and automation workflows • Deep familiarity with tools like Make, n8n, Zapier, or custom agent frameworks • Comfort with no-code/low-code platforms and the ability to push their limits • Understanding of LLMs, prompt engineering, and how to deploy AI practically • 5+ years in a senior marketing role within e-commerce, with proven growth results • Strong Shopify knowledge and experience with BI/analytics tools • The mindset of an architect – you see systems, not just campaigns Your style: • Builder mentality: you'd rather create than delegate • Data-obsessed but creatively sharp • Organized, detail-oriented, and able to execute under pressure • Optimistic heart, realistic mind • Constant learner – you're always experimenting with what's next The Team You'll lead a small, tight-knit "human in the loop" team that shares your mindset. We're not building a large department – we're building a smart one. Everyone on the team is hands-on, curious, and comfortable working alongside AI systems. You'll work directly with the CEO and COO on strategy and execution. What We Offer This is a long-term partnership, not just a job. We're offering: • Growth trajectory – A leadership position with clear path to expanded responsibility as the company scales • Strong variable compensation – Significant performance-based upside tied to results • Strategic participation – Direct involvement in company-wide goal setting and decision making • Real ownership – Equity through actual stock and profit-sharing participation We want someone who thinks like an owner – and we'll compensate you like one. Location Barcelona or Remote Ready to build the marketing department of the future? If you're excited by the idea of replacing traditional marketing ops with intelligent agents, and you have the skills to make it happen – we want to hear from you. Apply now. Let's build something extraordinary together.