Senior Brand Manager

hace 1 semana


Madrid, España Make A tiempo completo

We’re looking for a Senior Brand Manager to position Make to capture this moment. You’ll define what leadership looks like for Make as the market floods with new entrants, new use cases and new expectations. You’ll boldly stake out differentiated ground in a category that’s being reshaped by the hour, building a brand that wins as automation goes mainstream. This is a senior strategic role reporting to our Head of Brand. You’ll work across the executive team to shape positioning, lead our brand plan and drive major campaigns (including a multi-million dollar brand initiative currently in flight). You’ll be the brand strategist for the company, the keeper of our narrative and a thought partner who pushes our thinking forward. You’ll have the autonomy to bring bold ideas, the responsibility to drive consensus and decision-making, and the support to make big moves happen. We want Make to be known for delivering real value – not AI hype – in a way that’s fun, engaging and accessible. If you have a track record in positioning brands at category-defining moments and seize market opportunities before they close, let’s talk. What you’ll do : Own the brand strategy and plan: Define Make’s positioning narrative and brand plan – including the lightning strike moments that anchor our position and signal our growth. Drive brand campaigns: Lead strategy for major brand campaigns that drive awareness, perception, consideration and acquisition. Work with our creative teams and channel leads on execution. Shape company positioning: Ensure Make’s positioning is sharp, differentiated and consistently applied. Work with Product Marketing leadership and cross‑functional teams to achieve crystal‑clear alignment. Navigate leadership: Partner with senior leadership on positioning, strategic trade‑offs and brand decisions. Drive alignment and push thinking forward. Manage vendors strategically: Select and manage external partners (to support activities like research, brand tracking, strategy, creative insight) to extend capabilities and bring fresh perspective. Think boldly, move decisively: Bring provocative ideas and challenger brand thinking. You have the license to surprise us and push for big moves. What we’re looking for : Senior brand strategist with deep experience in B2B SaaS automation, AI or technical tools – you understand how to position brands at category-defining moments. Campaign leadership with a track record driving major initiatives that deliver measurable impact on awareness and business outcomes. Thought partner who challenges thinking, elevates strategy and drives decisions. Cross‑functional leader comfortable navigating executives and complex stakeholders without formal authority. Strategic storyteller who distills complex ideas into clear positioning. You write tight briefs and shape narratives that resonate emotionally. Differentiated thinker who builds category leadership on your own terms. You see where the market is going and position ahead of it. Category fluent in automation, AI and how buyers think. Deep understanding of Make’s product and competitive landscape. Bold and opinionated with a wide‑ranging perspective. You push for big moves and bring ideas that surprise. Scrappy and growth‑minded – comfortable in fast‑paced environments, comfortable with ambiguity and excited by pushing the brand into maturity. What success looks like : Make is perceived as a category leader on our own terms as the market explodes. Brand campaigns drive measurable improvements in awareness, consideration and acquisition. Our positioning is sharp, differentiated and seizes the full market opportunity. The organization shows up bolder and more ambitious in market every day. Lightning strike moments strengthen and grow Make’s leadership position. What we offer : RSUs grant in a rapidly growing company raising its value every day. Annual bonus. Multinational team with 42 nationalities creating the future of automation. Learning & Development plan (online language, professional courses, conference tickets and other trainings) & 2 company learning days per year. 3 company impact days per year. Notebook / Macbook and 34‑inch curved monitor. 25 days of vacation, 4 sick days. 10 care days to care for your loved ones. Extra parental vacation (3‑6 months). RSUs grant for a newborn child. Life insurance. Gympass. Meal and transportation tickets, medical insurance. Team building parties and company events multiple times a year. Flexible working hours, home office. Join us on the ride #careeratmake Required Experience : Manager Key Skills : Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft Powerpoint, Market Research, Project Management, Product Management, P&L Management, Product Development, Branding Employment Type : Full Time Experience : years Vacancy : 1 #J-18808-Ljbffr


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