Data Insights Specialist
hace 1 mes
At Vista, we are committed to delivering innovative solutions to small businesses around the world. As a Data Insights Specialist - Marketing Optimization, you will play a critical role in helping us achieve this goal.
About the RoleWe are seeking an experienced Analytics Engineer to join our team. In this role, you will analyze data from across the organization to support decision making for marketing and digital product optimization. You will also assist your team in understanding data flows and identifying gaps to improve system and operational processes.
The Perfect CandidateWe are looking for a highly skilled and motivated individual with a strong background in data science, statistics, economics, mathematics, BI visualization, or programming. You should have excellent analytical thinking and problem-solving skills, as well as good communication and storytelling skills.
Key Responsibilities- Analyze customer transaction data to identify trends, patterns, and potential improvements in customer experiences.
- Access and interpret website interaction data to uncover user behavior and journey insights.
- Study product interaction data to determine usage patterns and opportunities for marketing initiatives.
- Leverage data to create and refine customer segmentation models, enabling personalization efforts.
We offer a competitive salary of $120,000 per year, as well as a range of benefits including health insurance, retirement savings plan, and paid time off. We are an equal opportunity employer and welcome applications from diverse candidates.
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Data Insights Specialist
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Data Insights Specialist
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