Senior Visual Identity Designer
hace 1 semana
We are seeking a highly skilled Senior Visual Identity Designer to lead the design of our global Clear Correct initiatives. This role will play a pivotal part in shaping and evolving our brand's visual identity across all touchpoints, ensuring a strong and consistent brand presence globally.
About the RoleThe Senior Visual Identity Designer will collaborate closely with cross-functional teams, including Branding, Marketing, Digital, and Communications, to develop innovative design solutions that align with our creative strategy while adhering to Clear Correct's brand guidelines, timelines, and budgetary constraints.
Main Responsibilities- Concept and Design Development:
- Create and design a wide range of marketing materials, including flyers, ads, banners, emails, packaging, brochures, social media graphics, and presentations.
- Develop illustrations, animations, and storyboards using brand elements and appropriate layouts, ensuring all work aligns with our brand platform and Straumann Group guidelines.
- Create, edit, and optimize images using Photoshop and other design software for use across digital and print platforms.
- Brand Consistency and Compliance:
- Maintain visual consistency across all channels and deliverables, ensuring adherence to Clear Correct's brand guidelines as well as Straumann Group compliance parameters.
- Provide creative direction to external vendors and agencies, as well as regional and local creative teams, ensuring all deliverables meet brand standards and business objectives.
- Project Management and Collaboration:
- Analyze design briefs, determine requirements, and produce brand-compliant designs within agreed-upon deadlines, adhering to the Global Marketing & Education Team SLAs.
- Collaborate closely with cross-functional teams, including Marketing, Product Marketing, and Clinical Education, to ensure timely delivery of creative work that aligns with business and campaign objectives.
- Prepare mockups, test creative concepts across various media, incorporate feedback, and present refined ideas.
- Creative Direction and Innovation:
- Conceptualize and execute visual ideas from start to finish, ensuring all designs contribute to a strong and consistent brand identity.
- Assist in conducting photo and video shoots, capturing internal products, events, and team members as needed to support marketing initiatives.
Clear Correct is a leading provider of orthodontic solutions, dedicated to delivering high-quality products and services that improve the lives of our customers and partners.
RequirementsTo be successful in this role, you will need:
- A bachelor's degree in Graphic Design or a related field.
- 5+ years of experience in a similar role, preferably in the orthodontic industry.
- Excellent understanding of branding principles, visual identity, and design best practices.
- Strong project management skills, with the ability to prioritize tasks, manage multiple projects, and meet deadlines.
- Proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.
$85,000 - $115,000 per year, depending on experience.
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