Social Media Strategist, North America
hace 4 semanas
We are seeking a highly skilled Social Strategist to join our Social Innovation North American team at Social Element.
As a Social Strategist, you will be responsible for leading briefs, creating social media audits, reports, content plans, social strategies, playbooks, social media training programs, and thought leadership for clients.
You will also support in research for new business plans and pitches, set and advise on KPIs for campaigns, reports, and strategies, and recommend optimizations based on findings and trends.
Additionally, you will plan, execute, and optimize social strategy for key clients, in partnership with Account and Social Media teams, and craft persuasive and visually-attractive narratives that simplify data points into actionable next steps.
Key Responsibilities:
- Lead briefs for creative, insights, and client that succinctly sum up needs and inspire strong outputs
- Lead and create social media audits, reports, content plans, social strategies, playbooks, social media training programs, and thought leadership for clients
- Support in research for new business plans and pitches
- Set and advise on KPIs for campaigns, reports, and strategies. Recommend optimizations based on findings and trends.
- Plan, execute, and optimize social strategy for key clients, in partnership with Account and Social Media teams
- Craft persuasive and visually-attractive narratives that simplify data points into actionable next steps
- Identify trends in social culture and translate them to brand opportunities and/or agency thought leadership
- Assist in agency education of social trends, partner with other disciplines
We are looking for a strong background in social strategy including content, channel strategy, and community management strategies.
A true curiosity to understand audiences, business goals, and social platforms both new and emerging is essential.
Strong relationship builder - both internally and with clients - is also required.
You should have the ability to lead research (through leading analyst teams, conducting own research, using tools), to write and customize a social media strategy.
Expert communicator and storyteller both visually and spoken. Can turn data into clear, actionable plans.
Ability to tie social media success to brand business goals and outputs.
In-depth understanding and knowledge of new and emerging social media platforms (ex. Threads, TikTok), communities (ex. Discord), and the digital space.
Working knowledge of social media topics including paid media and influencer.
Strong footing in evolving culture and trends and a POV into the right opportunities for brands and clients to be involved.
RequirementsWe are looking for a candidate with 3-5 years of social strategy experience.
Proven experience in a social media agency is a must.
Up-to-date and current knowledge of social networks and their opportunities for brands, social tools and social media and cultural trends.
Strong experience working alongside new business teams in pitches and a proven record of helping unlock additional revenue from clients via strategic opportunities.
Proven track record of strategic experience and successful partnership with creative, insights, paid, and influencer marketing.
Experience working for global clients, CPG, and Alcohol is a plus.
Solid experience with quantitative and qualitative performance metrics and insights.
BenefitsWe offer a range of benefits to our employees, including remote/flexible working, 33 days of holiday, birthday off, annual occasion day off, 1 volunteer day off, paid sick time off, group insurance medical plans with generous employer contribution, dental and vision plans, FSA HSA options, 401k with employer matching, employer-paid long-term/short-term disability, enhanced family-friendly policies, career break, wellbeing support, and flexible Fridays.
We welcome applications from diverse and under-represented groups regardless of their background.
We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so even if you feel you don't fulfil all the requirements, we encourage you to still apply.
We value having divergent thinkers who bring various experiences and viewpoints to the table at Social Element.
We strongly encourage members of underrepresented groups to apply.
We are also able to make reasonable adjustments throughout the full recruitment process.
How to ApplyIf you're ready to make your mark with us, upload your resume and a cover letter explaining your personal/professional experience in creative project management and why you're excited to join our team.
Please note that we will be unable to process applications via email or phone.
We look forward to hearing from you.
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