Marketing Director for Spain and Portugal

hace 2 semanas


Madrid, Madrid, España Johnson Controls A tiempo completo

Job Summary: We are seeking a creative and strategic Local Marketing Leader to drive our marketing initiatives and engage with our local community across various channels in Spain and Portugal.

Key Responsibilities:

• Create and implement tailored marketing strategies that align with the company's overall objectives and cater to the local market's unique needs.

• Conduct market research to identify local trends, opportunities, and competitive dynamics.

• Plan, execute, and optimize marketing campaigns to enhance brand awareness, drive foot traffic, and generate leads.

• Develop and manage localized marketing materials, including brochures, flyers, and digital content.

• Maintain clear and effective communication with internal teams, local partners, and community members.

• Craft compelling marketing messages tailored to the local audience.

• Oversee the local marketing budget, ensuring efficient allocation of resources to maximize ROI.

• Coordinate with suppliers and vendors to secure cost-effective marketing solutions.

• Employ project management tools and techniques to handle multiple local marketing projects simultaneously.

• Ensure all projects are completed on time, within scope, and within budget.

• Foster a collaborative environment that encourages team members to share ideas and contribute to marketing efforts.

• Lead and mentor junior marketing team members, providing guidance and support for their professional development.

• Analyze marketing data to inform and optimize strategies.

• Utilize insights from performance metrics to adjust campaigns and improve results.

• Actively participate in local events and networks to stay connected with the community and understand local needs.

Requirements:

• Bachelor's degree in marketing, Communications, Business Administration, or a related field.

• Minimum of 5 years of experience in local or regional marketing.

• Proven track record of developing and implementing successful local marketing strategies.

• Strong understanding of local market dynamics and consumer behavior.

• Proficiency in marketing tools and software, including social media platforms and analytics tools.

• Excellent written and verbal communication skills in English (additional local languages are a plus).

• Creative thinker with strong analytical and problem-solving skills.

• Ability to work independently and collaboratively in a fast-paced environment.

What we offer: Johnson Controls offers an interesting compensation package according to your qualification and experience. In addition to our salary policy, job stability, training, the possibility of professional development, and an excellent work environment, are part of our employee benefits package.



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