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Digital Marketing Strategist
hace 1 mes
About the Role:
Criteo is seeking a highly skilled Digital Marketing Strategist to join our team. As a key member of our operations, you will be responsible for ensuring the successful implementation and execution of digital advertising campaigns across multiple brands.
Responsibilities:
- Work closely with stakeholders both internally (Account Strategists) and externally (high-value clients) to deliver seamless campaign experiences;
- Develop expertise in portfolio management and contribute to account growth through proactive support and strategic recommendations;
- Lead campaign delivery, providing operational efficiency and accuracy while meeting client objectives;
- Prioritize proactive communication with clients, participating in weekly calls and QBRs, and respond to reporting needs and short-term optimizations;
- Maintain performance monitoring, often utilizing 3rd party attribution data, and optimize campaign budgets, targeting, tactics, and creative accordingly;
- Collaborate with cross-functional teams to implement ad campaigns aligned with client KPIs and develop custom reporting solutions;
- Proactively identify and address campaign issues, analyze seasonality trends, and leverage insights from various data sources to inform strategy;
- Participate in internal training sessions to enhance skills and stay updated on industry developments.
Your Profile:
We are looking for someone with:
- Fluent proficiency in German and English;
- Previous experience in KPI analysis, client-facing communication, and digital marketing;
- Able to build strategies and action plans using both '1 to many' and '1 to 1' approaches;
- Excellent understanding of clients' and team's needs;
- Strong influencing, communication, project management, and problem-solving skills;
- Ability to stay up-to-date with industry evolutions and standards.
What We Offer:
Criteo provides a dynamic work environment that fosters growth and development. Our comprehensive compensation package includes an estimated salary of $80,000 - $110,000 per annum, commensurate with experience, as well as benefits and opportunities for professional advancement.
