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Marketing Lead for Luxury Brand Launch
hace 2 semanas
About DENZA:
DENZA is a trailblazing company born from the partnership of Mercedes-Benz and BYD. Founded in 2010, DENZA set out to redefine the premium vehicle market by harnessing the combined strengths of both parent companies.
Our mission is to revolutionize the electric mobility landscape, delivering cutting-edge solutions that exceed customer expectations. By working together, we aim to create a more sustainable future for all.
About the Role:
We are seeking a highly skilled Marketing Manager to spearhead the launch of our luxury brand in Spain. As a key member of our team, you will be responsible for driving marketing strategies, identifying target audiences, and crafting compelling content to engage our customers.
This role demands strong collaboration skills, as you will work closely with the marketing team to achieve our sales growth objectives. You will report directly to the Country Manager for Spain, ensuring seamless communication and alignment with our company goals.
The Key Responsibilities:
- Develop and execute marketing strategies to launch an automotive luxury brand in Spain.
- Conduct market research to identify target audiences and create buyer personas.
- Collaborate with the marketing team to create engaging content for social media and website updates.
- Monitor and analyze campaign performance, providing actionable insights for improvement.
- Support the organization and coordination of promotional events and activities.
- Track and report on project progress and team activities to central function.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 5 years of experience in marketing for a luxury brand.
- Strong organizational skills and attention to detail.
- Creative thinking and problem-solving skills.
- Excellent verbal and written communication skills.
- Ability to adapt to a fast-paced and dynamic work environment.
We Are Looking For:
- A talented Marketing Manager who can drive our brand's success in Spain.
- An individual with a passion for sustainable technology and a commitment to innovation.