Inbound Marketing Lead
hace 1 día
Intracon Marketing Solutions is a forward-thinking marketing agency dedicated to delivering innovative marketing solutions. Our team consists of experts who are passionate about staying up-to-date with market trends, competitors, and new technologies. We believe in fostering a collaborative and dynamic work environment where our employees can grow professionally and personally.
Job Summary:
We are looking for an experienced Marketing Innovation Director to join our team and lead the creation of SEO strategies, conversion funnels, and audience engagement tactics to maximize lead generation. As a key member of our team, you will collaborate with internal and external teams to design, develop, and implement digital projects that drive sales growth and customer engagement.
Main Responsibilities:
- Understand customer needs to identify business opportunities and create joint value, achieving the company's business objectives
- Lead the creation of SEO strategies, conversion funnels, and audience engagement tactics to maximize lead generation
- Collaborate with internal and external teams to design, develop, and implement digital projects
- Pitch the company's services to potential clients, showcasing our expertise and value proposition
- Ensure customers and management are satisfied with the proposed marketing campaigns, ensuring we produce valuable and engaging content that converts target audiences
Requirements:
- Bachelor's degree in Marketing, Business, Public Relations, or related field
- 7+ years of hands-on marketing experience, including the planning, development, and implementation of global marketing initiatives
- Proven track record in delivering marketing campaigns that drive sales growth and customer engagement
- Hands-on knowledge of SEO, lead generation, inbound marketing, and PPC AdWords
- Familiarity with CRM platforms such as Hubspot, Active Campaign, and marketing tools like SEMrush, Ahrefs, and Hootsuite
What We Offer:
- Work with prestigious clients and contribute to strategic, high-impact projects
- Multicultural, collaborative, and dynamic team
- Values, positive, and inclusive working environment
- Real work-life balance, flexibility to support personal and professional life
- Hybrid work model: 3 days remote, 2 days in the office
- Short Fridays: workday ends at 3 PM
- Personal development opportunities, including internal training programs and workshops
- Fun and well-being activities including team-building events and regular corporate sports activities
- Discounts on health insurance, gym memberships, and more
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