Strategic Ads Optimization Specialist
hace 1 semana
Role Overview
Amazon is seeking a highly motivated and organized Ads Performance Manager to join the Ads Success Team in Barcelona. This role involves taking ownership of a portfolio of accounts, reviewing each account in detail, and engaging with advertisers to understand their advertising goals and expectations.
Key Responsibilities
- Take complete ownership for a portfolio of accounts, including Standard and High Value advertisers.
- Review every account in the portfolio in complete detail to understand the current level of performance.
- Engage with advertisers/in-country Account Manager to understand their advertising goals and expectations from the program.
- Lead kickoff calls with advertisers and drive discussion using a preset agenda, as and when necessary.
- Flawlessly execute end-to-end ad optimization, liaising with key internal and external stakeholders.
- Analyze account performance against key metrics to identify, recommend, and implement optimization solutions to increase efficiency and meet clients' KPIs.
- Monitor and communicate campaign progress through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns.
- Work with Account Management, Sales & Marketing, and Product teams to identify and solve issues blocking advertiser performance.
- Prepare documents around best practices, SOPs, and framework for innovations.
- Identify opportunities to improve Amazon Advertising's product based on customer feedback, data analysis, and feature gaps with competitive products.
- Ability to multitask and prioritize key deliverables.
- Comfortable with a fast-paced environment.
Requirements
- Bachelor's degree.
- +2 years related work experience.
- Fluency in English and Spanish (in respect to writing, reading, speaking, and communication).
- Experience in a data and results-oriented environment with external customer interaction.
- Working knowledge of Microsoft Office Applications (Access, Excel, PowerPoint, and Word).
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