Product Marketing Visionary
hace 6 días
Company Overview
EcoVadis is a leading provider of business sustainability ratings, analyzing data and building scorecards to give companies actionable insights into their environmental, social, and ethical risks. Our purpose is to guide all companies toward a sustainable world.
Salary: €120,000 - €180,000 per year
Job Description
The Vice President of Product Marketing will lead our global product marketing strategy and execution, driving customer and revenue growth with a differentiated go-to-market strategy, world-class messaging and positioning strategy, and garnering market insights to inform product strategy and sales execution.
Main Responsibilities:
- Develop the global messaging framework to support the current and future multi-product vision
- Create a highly differentiated go-to-market strategy with regional marketing, sales, and product to strengthen our leadership and win new markets and segments
- Develop meaningful customer insights and personas for all audiences; understand the buyer, pain points, and differentiated value including segmentation and persona development
- Drive pricing and packaging strategy in partnership with product and Rev Ops
- Contribute and work actively to drive product strategy and roadmap in partnership with the product leadership team
Qualifications:
- 12+ years of experience in product marketing or related field
- 7+ years leading and developing teams
- Bachelor's degree in business or related field; MBA preferred
- Proven success leading product marketing in a high growth multi-product SaaS company in the enterprise and SMB space
- Global experience required
Benefits:
- Award-winning company culture
- Opportunities for professional growth and development
- Competitive salary and benefits package
Location: EcoVadis Germany
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