Brand Manager Sore Throat Portfolio Lead

hace 4 semanas


Barcelona, Barcelona, España Opella Healthcare Spain A tiempo completo
About the Role

The Brand Manager Sore Throat Portfolio Lead will be responsible for driving the performance of the Sore Throat portfolio in Western Europe. This includes implementing 360-degree marketing campaigns in close collaboration with local commercial teams and stakeholders. The ideal candidate will have experience in OTC/FMCG companies and possess analytical, creative, and executional marketing skills.

Main Responsibilities

• Implementing marketing campaigns across TV, digital, PR, and point-of-sale materials
• Identifying new opportunities for the Sore Throat portfolio and building business cases
• Preparing new product launches and developing promo materials
• Setting KPIs and tracking activation results
• Conducting market and competition scanning and analysis
• Executing IBP SO forecast with target accuracy
• Presenting on M&S meetings, Cycle Meetings, and Brand Reviews

Requirements

• Bachelor's degree in Business or Marketing
• Fluent in Spanish and English
• Strong project management skills and result orientation

About Us

Opella Healthcare Spain is a purpose-driven company committed to improving healthcare and having a positive impact on society. We strive to act as a force for good by integrating sustainability along our business and employees' mission and operate responsibly from both a social and environmental point of view.
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