Marketing Innovation Leader
hace 7 días
We are Intracon Marketing Solutions, a dynamic team dedicated to designing strategic sales and marketing solutions. We're looking for a talented Digital Marketing Lead to drive both our Internal and External Marketing Strategies, crafting impactful B2B marketing plans that elevate our brand and those of our clients and prospects.
In this role, you'll lead campaigns across inbound marketing, SEO/SEM, and social media, collaborating with teams to attract and engage the right audiences while delivering measurable results. Your expertise in SEO, lead generation, inbound marketing, and PPC AdWords will help us stay ahead in the digital landscape.
Main Responsibilities:- Internal Marketing Strategy:
- Collaborate on the design and planification of our Internal Digital Marketing Plan & Strategy.
- Develop and execute digital campaigns aligned with the company's strategy, for internal and external channels.
- Create and post engaging content to attract customers.
- Perform tactical activities such as competitor analysis, A/B testing, and database management to refine and optimize campaigns.
- External Marketing Strategy:
- Understand customer needs to identify business opportunities and create joint value, achieving the company's business objectives.
- Lead the creation of SEO strategies, conversion funnels, and audience engagement tactics to maximize lead generation.
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