Growth Strategist for SaaS Innovation

hace 2 semanas

Málaga, Málaga, España Ravenpack A tiempo completo

About usAt RavenPack, we are at the forefront of developing the next generation of AI tools for the finance industry and beyond. With 20 years of experience as a leading provider of big data analytics for financial services, we empower our clients to enhance returns, reduce risk, and increase efficiency by integrating public information into their models and workflows.

We have now launched a new suite of GenAI and SaaS services, designed specifically for financial professionals. With the launch of Bigdata.com, we're on an exciting journey to transform financial decision-making through cutting-edge AI and innovative data sets.

Our goal is to make AI truly useful for financial professionals, enabling smarter, faster, and more informed decisions. This is a unique opportunity to work on breakthrough technology used by leading financial institutions, including some of the world's most successful hedge funds, banks, and asset managers.

Key Responsibilities:

Product-Led Website Design & Optimization:

  • Design and UX: Create a website experience that seamlessly integrates product discovery, onboarding, and activation flows to guide users toward self-service sign-ups, trials, and product engagement.
  • Conversion Rate Optimization (CRO): Continuously test, measure, and optimize landing pages, signup flows, and in-product experiences to improve conversion rates and reduce friction for users

User-Centric Design:

Ensure that the website experience is tailored to both new and existing users, with intuitive navigation and messaging aligned with different stages of the user journey

A/B Testing & Experimentation:

Run continuous experiments (A/B, multivariate testing) to enhance user activation and product adoption, based on data-driven insights

Growth Strategy Development:

Product Growth Initiatives:

  • Collaborate with product, marketing, and sales teams to align the website experience with broader growth goals. Implement product-led initiatives that drive user acquisition, activation, retention, and expansion.

Data-Driven Growth:

Analyze website data and user behavior to uncover growth opportunities. Make decisions based on data analytics tools (Google Analytics, Mixpanel, etc.) to optimize for key metrics (e.g., signups, trials, active usage, MRR)

Funnel Optimization:

Focus on improving key metrics across the customer funnel, from top-of-funnel acquisition to in-product conversion and retention

Self-Service Growth Focus:

Enhance self-service experiences (free trials, freemium models) to enable users to onboard and experience the product's value without needing sales involvement

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