High-Performing Digital Marketing Strategist for Global Expansion
hace 4 días
Company Overview
Factorial is a fast-growing, all-in-one HR software company founded in 2016. Our mission is to help SMEs automate HR workflows, centralize people data, and make better business decisions.
We currently serve thousands of customers in over 60 countries across various industries and have built a diverse and multicultural team of over 900 people in Barcelona, Brazil, Mexico, and US offices.
About the Role
We're seeking a Senior Performance Marketing Manager Portuguese Market to drive our global expansion through effective paid marketing campaigns. As a key member of our Marketing team, you'll be responsible for acquiring new B2B clients through strategic campaign management.
Your Key Responsibilities
- Develop and execute high-performing paid marketing campaigns across channels (paid search, social media, affiliates, display, video)
- Monitor and analyze campaign performance using data-driven insights to optimize ROI, budget allocation, and channel selection
- Collaborate with Sales Development teams to improve campaigns and achieve key business objectives
- Lead test and learn projects to inform best practices, bring new ideas, and explore emerging trends
- Identify and implement innovative platforms, tools, and systems to enhance performance
Requirements and Qualifications
- Fluency in Portuguese and English
- At least 2 years of experience in a similar position, preferably in SaaS companies with B2B lead generation focus
- Proven analytical and tactical skills, including hands-on knowledge of Google Analytics, Facebook Ad Manager, LinkedIn Ads, and other digital marketing tools
- Experience running large-scale, performance-oriented PPC campaigns with monthly budgets over €100,000
- Excellent communication and project management skills, with ability to juggle multiple tasks, prioritize, meet deadlines, and adapt to changing requirements
Benefits and Perks
- A competitive salary range of €40,000 - €50,000 per year
- Hybrid work arrangement in Barcelona, Spain
- A dynamic, multicultural team environment with opportunities for growth and development
- Access to language classes, private health insurance, and other perks to support your well-being
- A pet-friendly office with flexible dress code
About Us
We're committed to creating a culture of ownership, learning, and collaboration. If you're passionate about digital marketing, data-driven decision-making, and driving business growth, we encourage you to apply for this exciting opportunity
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