Marketing Campaign Coordinator
hace 4 semanas
About the Role
The Marketing Specialist at Experian will play a key role in assisting with the execution and tracking of all marketing activities and campaigns across both physical and digital platforms and channels. This includes the brief, design, production, and edition of draft content and final arts for both traditional and digital media channels for all B2B and B2B2C requirements according to brand guidelines.
Key Responsibilities
- Management and facilitation of all marketing collateral materials and PPTs for Sales teams.
- Assistance with physical events and sponsorships for both external and internal audiences.
- Help conceptualize and implement marketing campaigns from brief to lead generation - physical and digital.
- Create/validate content for internal/external communications.
- Conduct basic market and competitor research.
- Creation and distribution of email campaigns (Eloqua).
- Database (for marketing) administration of SharePoints (including liaison with data administrators, sales, and other team members to ensure accuracy).
- Website content creation.
- Help with social media campaigns and managing digital SEM campaigns.
Requirements
- +3 years of experience working in Marketing departments.
- Experience elaborating content in Native Spanish and English.
- Spanish/English fluent.
- Experience in Design tools (i.e. Adobe, Photoshop, Video, and Web UX/UI).
- Experience in PowerPoint presentations editing.
- Experience in CMS tools (i.e. WordPress).
- Knowledge of CRM tools (i.e. Salesforce).
- Experience in marketing automation platforms (ORACLE, Eloqua).
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