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Senior Demand Planner
hace 1 mes
This role will be responsible for delivering accurate and timely demand forecasts, achieving consensus through the DMR process, enabling the market & Global supply chain operation to maximize Hasbro's profit & customer service. This will include creating, phasing and maintaining a 24-month rolling consensus forecast in collaboration with internal partners such as Sales, Marketing, Finance and Management teams.
Key Responsibilities- Maintain the Consensus Forecast at the product reference on a rolling 12 to 24-month basis for selected responsibility area within the agreed demand planning tool.
- Generate and review baseline forecast using statistical models, causal models, and product life cycle patterns.
- Provide clear recommendation for an unconstrained demand forecast over all brands/items.
- Create/share fact-based assumptions for potential demand outliers to challenge and align with Marketing/Sales input.
- Collect and challenge Sales and Market Intelligence for input into forecast.
- Maintain key user parameters in the forecasting tool.
- Update the new forecast into the forecasting system.
- Ensure accurate monthly phasing of Forecast.
- Outlier correction and cleansing history for better statistical forecast outputs.
- Analyse and refine the demand signal used for the forecasting tools.
- Respond for maintaining forecast and requisitions of product assortment waves on forecasting tool, based on requirements from Sales & Marketing.
- Liaise with Market Supply planner to proactively communicate demand changes impacting inventory and service.
- Work with Marketing to identify the products to be forecasted and convert annual Forecasts into phased forecasts, based on release dates and promotions (forecast enrichment conversations).
- Work with Sales to use customer plans and input into forecasting tools (forecast enrichment conversations).
- Ensure compliance with the global forecasting calendar.
- Contribute to demand data integrity and address potential issues to the appropriate function.
- KPI tracking and demand error correction with relevant RCAs (root cause analysis).
- Inform functions (Planning, Supply, Business) of main forecast assumption and changes.
- Provide reports required for the local demand management processes.
- Contribute to Capacity Planning with demand forecast scenarios.
- Manage the deviation of monthly/weekly Actual Sales vs Forecast and apply forecast changes based on historical performance.