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Consumer Insights Analyst

hace 2 semanas

Barcelona, Barcelona, España beBee Careers A tiempo completo
Consumer Insights Analyst - Market Research Expert

This is an exciting opportunity to leverage your expertise in market research and consumer insights to drive business growth and innovation.

About the Role

The ideal candidate will have extensive experience in collecting, analyzing, and interpreting large datasets, with a strong understanding of market trends and consumer behavior.

Responsibilities
  • Develop and implement market research studies to gather data on consumer preferences, attitudes, and behaviors.
  • Analyze data from various sources, including surveys, focus groups, and customer feedback, to identify trends and patterns.
  • Present findings and recommendations to senior leadership and cross-functional teams, providing actionable insights to inform business decisions.
  • Collaborate with stakeholders to develop and execute marketing strategies, leveraging data-driven insights to drive results.
Requirements
  • Masters degree in Marketing, Business Administration, or a related field.
  • Minimum 7 years of experience in market research, consumer insights, marketing analytics, or a related field.
  • Strong technical skills, with proficiency in statistical analysis and data visualization tools.
  • Excellent communication and interpersonal skills, with ability to work effectively with diverse stakeholders.