Senior Event Marketing Manager

hace 2 semanas

Castelló de la Plana, Castellón, España beBee Careers A tiempo completo

Senior Marketing Executive

The role of Senior Marketing Executive involves overseeing the development and execution of event marketing strategies to drive delegate revenue and attendance. This includes managing event marketing budgets, implementing strategic customer-centric marketing campaigns, and ensuring all event websites meet quality standards with SEO and conversion optimization.

  • Achieve targets for delegate revenue and attendance for each event.
  • Deliver high-quality delegates aligned with target audiences.
  • Manage event marketing budgets to ensure optimal ROI.
  • Implement strategic, customer-centric marketing campaigns across channels such as email, social media, paid and organic digital channels, telesales, etc.
  • Develop strategies to increase conversion rates of prospects and attendee retention.
  • Collaborate with cross-functional teams, including sales and production, to align marketing initiatives with event goals.

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