Digital Acquisition Specialist

hace 2 semanas


Madrid, Madrid, España AUTO1 Group A tiempo completo
Job Description

We are seeking a highly motivated and experienced Digital Acquisition Specialist to join our team. As a key member of our performance marketing team, you will be responsible for planning, executing, and optimizing campaigns across various channels including Programmatic, DV360, Google/Microsoft Search, YouTube, Meta, Taboola, and more.

The ideal candidate will have a proven track record in managing and expanding paid acquisition channels, with expertise in app campaigns, and a strong understanding of tracking and measurement as well as attribution models.

Responsibilities
  • Develop and execute campaign strategies to drive business growth and maximize ROI
  • Analyze complex data sets using in-house tools to identify opportunities for scaling and optimization
  • Fully own budget management for market-specific channels and drive lasting impact on business outcomes
  • Collaborate with cross-functional teams (Design, Frontend, Marketing Automation, Video Production) on campaign planning and projects around attribution, automation, and campaign optimization
Requirements
  • Experience in managing paid acquisition channels with a proven track record in delivering results in fast-paced environments (Google Ads, Meta, DV360, Outbrain/Taboola)
  • Hands-on expertise in app campaigns
  • Excellent organizational skills, technical savvy, detail-oriented mindset, and ability to work independently with a can-do attitude
  • Good understanding of tracking and measurement as well as attribution models
  • Excellent command of Excel/gSheets; SQL and GoogleQuery are a plus
  • Fluency in English and German
About the Role

This is a great opportunity to join a dynamic and international company with over 90 nationalities represented. We invest in your personal and professional growth with a dedicated education budget for online courses, conferences, and trainings.

As a valued member of our team, you can expect:

  • A competitive salary range of €60,000 - €80,000 per year
  • A comprehensive benefits package, including flexible working hours, 30 days of vacation, and access to Headspace for mental well-being
  • Opportunities for professional growth and development in a rapidly evolving industry

Join us at AUTO1 Group and be part of our success story.



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