Blockchain Marketing Strategist
hace 4 días
Company Overview: IQ is a pioneering force in the Blockchain Services industry, driven by a dynamic team of passionate individuals who are shaping a smarter future with their innovative IQ token.
Salary: $120,000 - $180,000 per year, depending on experience. This competitive salary comes with performance-based bonuses and remote work options, making it an attractive opportunity for professionals looking to grow in the fast-paced crypto industry.
Job Description:
Creative Ad SpecialistThe successful candidate will be responsible for developing comprehensive ad strategies aligned with our marketing objectives and project milestones. They will create and manage multiple ad campaigns targeting different segments of the crypto audience, optimize ad spend and performance across various ad formats, and collaborate with the content and design teams to ensure cohesive and effective marketing strategies.
This role involves setting up, monitoring, and optimizing ad campaigns using X Ads Manager, conducting A/B testing on ad copy, visuals, and targeting to improve performance, managing ad budgets and bids to ensure optimal ROI, and adjusting campaigns in real-time based on performance data and market trends.
The ideal candidate will have 5+ years of experience managing X ad campaigns with a focus on the cryptocurrency industry, a proven track record of running successful X ad campaigns with measurable ROI, and a solid understanding of compliance and regulatory issues surrounding crypto advertising on X.
In-depth knowledge of X's ad platform, policies, and best practices, as well as strong analytical skills with experience in data-driven decision making, is essential for this role. The ability to craft compelling ad copy and visual concepts is also crucial, along with proficiency in ad management tools and analytics platforms.
Required Skills and Qualifications:- Experience with other social media advertising platforms (Facebook, LinkedIn, etc.)
- Familiarity with programmatic advertising
- Knowledge of SEO principles and their application to social media
- Experience with web analytics tools (e.g., Google Analytics)
- Understanding of blockchain technology and trends on X
Benefits:
- Competitive salary with performance-based bonuses
- Remote work options
- Professional development and learning opportunities in the fast-paced crypto industry
- Collaborative and innovative work environment
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