Customer Marketing Specialist
hace 1 mes
Job Title: Customer Marketing Manager
Description:
The Customer Marketing Manager position at Monster Energy will be a hybrid role across retail and fan-centric marketing. A revenue-centric marketer will focus on increasing ROS and revenue stream with dedicated customers through engaging 360 marketing campaigns, and support developing, implementing, and executing strategic marketing plans for our existing product platforms.
Key Responsibilities:
- Support the lead of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Analyse customer/consumer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Plan, develop and execute a bespoke marketing strategy per customer.
- Facilitate interactions and communication between all stakeholders of the Company.
- Reinforce customer relationships through various hospitality programs and asset activations.
- Educate customers further about our brands, products and Marketing to keep Monster top of mind.
- Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones.
- Develop and test promotional mechanics for the different channels.
- Unleash new opportunities for future growth in the relationship with our customers.
- Represent the Marketing team to cross-functional groups including product management, sales, or customer support.
- Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks.
- Analyse data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure.
Requirements:
- Strong passion for serving and understanding customers.
- Creative mindset, full of fun and interesting ideas.
- Good time management and organisational skills.
- Interpersonal skills to help them nurture customer relationships and work with cross-functional teams.
- Analytical skills to determine marketing effectiveness and ROI of customer engagement efforts.
- Strategic thinker that can see beyond the day-to-day grind to help reach marketing and sales goals, create a stronger brand and improve the customer experience.
- A great communicator with strong writing and presentation skills.
Language: Fluent in both English and Spanish
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