Media Planning Director
hace 3 semanas
Job Title: Media Planning Director
About the Role:
We are seeking a highly skilled Media Planning Director to join our team at Publicis Groupe. As a Media Planning Director, you will be responsible for leading the creation, direction, and ongoing development of client planning, injecting innovation into all media solutions, and achieving commercial return for our clients.
Key Responsibilities:
- Plan, negotiate, and execute media plans
- Manage day-to-day planning and analysis while maintaining strong relationships with publishers and partner agencies
- Hold a global vision of every campaign (TV, Press, Magazines, Radio, External, and Cinema) and consolidate completed activity in every media of assigned clients
- Take part in strategies of assigned accounts with tactical detail
- Collaborate with the definition of KPIs of control (negotiation and media)
- Guarantee thorough control and achievement of specific goals of your team
- Optimally apply strategic and negotiation lines in the development of every campaign of your team
- Supervise plans generated by your team
- Control your team's global budget
- Plan weekly team tasks, making any needed changes to balance workload
- Establish priorities and sequence of actions to carry out
- Coordinate and supervise the team
- Supervise implementation of job process of Publicis Groupe
- Continuously suggest improvements in job systems, always looking for maximum efficiency and quality
- Manage team's training
- Have good command and knowledge of company's tools
- Manage weekly status of intern reporting
- Be in touch with media
Requirements:
- University degree related to Marketing, Advertising, or Economics, or at least 4 years of experience in marketing
- Good knowledge of planning tools
- Analytical skills
- Meticulous and rigorous
- Leadership and people management
- Steadfastly push self and others for results
- Open to new ideas and change
- Good level of English (B2 or more)
- Good knowledge of tools and advertising market sources (ComScore, Google Trends, Kantar, Galileo -AIMC, EGM-, Tom Micro, Infoadex, Mecos, OJD, etc.)
About Publicis Groupe:
Publicis Groupe is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. We are committed to building a culturally diverse workforce and therefore strongly encourage applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background.
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