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Marketing Strategy Consultant

hace 2 semanas


Torre Pacheco Campo de Cartagena y Mar Menor Spain Hero España A tiempo completo
About the Role

We are seeking a talented Marketing Strategy Consultant to join our team at Hero España. As a key member of our marketing department, you will play a critical role in refining our marketing strategy and enhancing ongoing initiatives.

The ideal candidate will bring proven experience in marketing strategy, a strategic mindset, strong analytical skills, and the ability to coordinate diverse marketing initiatives to maximize impact.

Key Responsibilities:
  • Analyze and interpret SEM, SEO, and analytics reports to gain a clear understanding of marketing performance.
  • Develop a data-driven marketing strategy to increase admissions, engagement, and visibility.
  • Identify areas for improvement and implement targeted actions to optimize lead generation and conversion.
  • Collaborate with internal teams and external service providers to ensure a cohesive marketing approach.
  • Monitor performance, optimize campaigns, and provide strategic reporting to support data-informed decision-making.
Requirements:
  • Proven experience in marketing strategy, digital marketing, and analytics-driven decision-making.
  • Strong analytical skills and the ability to interpret and integrate data from multiple sources.
  • Proficiency in SEO, SEM, web analytics, and marketing automation tools.
  • Ability to develop and implement strategic marketing plans within a defined timeframe.
  • Excellent communication and project management skills.
  • Proven expertise in marketing for the higher education sector will be a significant asset for this role.
  • Interest in design, technology and innovation is a plus.