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Senior Performance Marketing Specialist
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**About Aristocrat**
Aristocrat Leisure Limited (ASX ALL) is a leading gaming content creation company powered by technology. Our mission is to bring joy to life through the power of play.
We are looking for a skilled Digital Marketing Acquisition Specialist to join our team.
The ideal candidate will have extensive experience in managing and optimizing campaigns across Google Ads, Facebook Ads, Instagram, Bing, and programmatic marketing platforms.
This role requires a data-driven approach to maximize ROI and achieve marketing objectives.
Responsibilities:
- Manage the digital paid marketing activities of company partners.
- Work according to the marketing strategy and media plan.
- Define and strengthen the brand's positioning voice and identity across all digital channels.
- Ensure consistent brand messaging and visual identity in all marketing materials and communications.
- Prepare weekly, monthly, quarterly, and yearly reports.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field.
- 3+ years of experience in performance digital marketing specifically with Google Ads, Facebook Ads, Instagram, Bing, and programmatic platforms.
- Proven track record of managing and optimizing digital marketing campaigns to achieve high ROI.
- Proficiency in using digital marketing tools and platforms (e.g. Google Ads, Facebook Business Manager).
