Senior Conversion Rate Optimization Specialist for Long-Distance Dream Trips
hace 5 días
About Exoticca
Exoticca is a pioneering online travel agency that has revolutionized the conception, production, and e-commerce of long-distance dream trips. At the core of our brand equity is the commitment to 'creating life milestones.' We believe in delivering best-value trips, exploring unique destinations, curating extraordinary travel experiences, and demonstrating genuine care for both our customers and the planet.
Job Overview
We are a professional, dynamic, multicultural team in rapid international growth, seeking an expert UX/UI Designer with a specialization in CRO for checkout to optimize our checkout experiences across both mobile and desktop platforms to maximize conversion rates and enhance user satisfaction.
Main Responsibilities
- Analyze website traffic and user behavior using tools like Google Analytics, heatmaps, and A/B testing to identify areas for improvement.
- Optimize the conversion funnel and user journey by developing strategic solutions to simplify the buying journey and remove barriers.
- Provide actionable insights from test results and monitor website performance metrics such as bounce rate, time on page, and conversion rates.
- Conduct user research, usability testing, and collaborate with cross-functional teams to implement design changes and develop wireframes, prototypes, and high-fidelity mockups aligned with user needs and business goals.
Requirements
- Proven experience in conversion rate optimization or a similar role.
- Experience with web analytics tools and A/B testing platforms.
- Strong portfolio demonstrating successful conversion optimization campaigns and results.
- Proficiency in Figma and solid understanding of user-centered design principles and usability best practices.
- Excellent data analysis and reporting skills, with an analytical mindset to interpret data and drive design improvements.
- Familiarity with web development and design principles.
Compensation
The estimated annual salary for this position is approximately $120,000-$150,000 based on industry standards and location.
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