Marketing Communications Specialist
hace 5 días
About Align Technology, Inc.
We are a leading technology company that revolutionized the orthodontic industry with the introduction of the Invisalign system. Our mission is to create technology that gives people the confidence to take on whatever's next.
Job Summary
We are seeking an enthusiastic and talented Marketing Communications Specialist to join our Iberian Marketing Team based in Madrid. As a key member of our team, you will contribute to various marketing initiatives to drive brand awareness and engagement.
Key Responsibilities:
- Social Media Management: Develop, implement, and manage content for social media channels targeting both professional and consumer audiences, ensuring consistency and relevance of the messaging on each platform.
- Communication Strategy: Coordinate and execute communication strategies targeting doctors, healthcare professionals, and other key B2B stakeholders in the health sector, with the goal of increasing engagement and strengthening brand perception in this specific audience.
- Marketing Assets Development: Manage marketing tools and assets (brochures, presentations, videos, etc.) to ensure alignment with the brand identity and values.
- Brand Awareness: Execute initiatives that drive brand visibility and ensure consistency in the company's image and messaging across all communication channels.
- Media Relations: Coordinate media relations.
- Email Marketing: Collaborate with the central team to coordinate and execute segmented email marketing campaigns, analyze performance, and adjust strategies to optimize results and engagement.
What We Offer
We offer a competitive salary of approximately €45,000 - €60,000 per year, depending on experience, as well as a range of benefits, including comprehensive health insurance, retirement plan, and paid time off.
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- Minimum 2 years of experience in marketing communications, preferably in a B2B setting.
- Strong understanding of social media platforms and their advertising capabilities.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team.
How to Apply
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