Senior Onsite Search Optimization Specialist

hace 3 semanas

Guadalajara, Guadalajara, España Axiom Software Solutions A tiempo completo

About the Role: Axiom Software Solutions seeks a highly skilled Senior Onsite Search Optimization Specialist to join our team in Barcelona Sant Cugat, Spain. This is a hybrid position requiring 2 days of onsite work per week.

Job Summary: As a Senior Onsite Search Optimization Specialist, you will focus on optimizing the search engine friendliness of our website, creating a robust on-site search strategy for digital direct business. You will be responsible for owning and maintaining on-site search regions, sharing best practices with stakeholders, and ensuring the best relevancy for onsite searches.

Key Responsibilities:

  • Create a robust on-site search strategy for digital direct business
  • Own on-site search regionally, contributing to company-wide knowledge by sharing best practices with stakeholders
  • Always ensure best relevancy for the onsite searches
  • Continuously increase the click-through rate and conversion rate for the keywords being searched on site stores
  • Continuous optimization of the search bar results (pinning, boosts, Berry, synonymous, popular search keywords, redirects, etc)
  • Optimization of search result page (SRP) dash facet optimization, product spotlights, category links, promotion banners, campaigns, etc
  • Plan and execute upsell and cross-sell campaigns on various real estates on the stores by leveraging the tools capabilities
  • Work together with the e-commerce merchandising team on a roadmap and create the execute optimization activities
  • Perform keyword search in coordination with business objectives to optimize existing onsite search experience and define new opportunities
  • Address pain points for the search keywords and improve the relevancy/result accordingly
  • Quality control dash ensuring the best relevancy and end-to-end experience (audit and analyze)
  • Provide feedback to the merchandising team on the performance of keywords and recommend plans to improve the click-through rate of low-performing keywords
  • Minimize the search result pages with 0 results to avoid exits from the online stores
  • Communicate performance and initiative status to stakeholders in monthly business reviews
  • Stay on top of trends related to search and onsite search optimization and leverage applicable practices to fuel growth in the online store ecosystem
  • Leverage the tool to personalize onsite search experiences based on user behavior, browsing history, etc
  • Data Analytics + Campaign management knowledge + Data Obsession.SQL Knowledge, web analytics (HTML)

Requirements: To be successful in this role, you should have at least 10 years of experience in onsite search optimization. Relevant certifications such as SQL or HTML or any email campaigning tools certification are a plus.

Salary Range: The estimated salary for this position is around €75,000 - €100,000 per year, depending on your experience and qualifications.

About Us: Axiom Software Solutions is a leading software development company with a strong presence in Europe and the Americas. We offer a dynamic and innovative work environment with opportunities for growth and professional development.

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