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About Gentoo Media (Formerly GiG Media)
Gentoo Media is a leading affiliate in the online casino and sportsbook industry, with over 17 years of experience. Our extensive portfolio of products and services includes AskGamblers, Time2Play, CasinoTopsOnline, WSN, Casinomeister, and our SaaS brand-protection tool GiG Comply.
About the Role
We are seeking a highly skilled Brazilian Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for managing all SEO activities, including content strategy, link building, and keyword strategy to increase rankings on all major search networks.
Key Responsibilities
- Conduct page optimization for search engine marketing
- Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance
- Closely collaborate with the web development team to ensure SEO best practices are properly followed throughout website content
- Change website architecture, content, linking, and other factors to improve SEO positions for target keywords
- Writing project briefs, abstracts, and scripts
- Creating content schedules
- Reviewing and approving content before publication
- Site audit, fix and/or report errors
Requirements
- Previous experience in a similar role within the iGaming industry is essential
- Native Brazilian Portuguese speaking
- Excellent communication skills in English, both verbal and written
- Proven SEO experience
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g. Google Analytics, Ahrefs, GSC)
What We Offer
- Hybrid work model
- Birthday leave
- 'Me Time Day' - a paid day off for you to take care of yourself and your mental health
- Private Health Insurance, with good network and coverage
- Daily lunches at the office (different choices, including vegan option)
- An annual wellbeing benefit
- Office events and parties
- Career progression opportunities - we will support your growth and help you to develop
- Flexible working hours (within the regular 8h workday)