Digital Customer Lifecycle Analyst
hace 2 semanas
We are seeking a commercially-minded Finance Business Partner to drive financial performance and strategic insight across our direct-to-consumer (B2C) products.
This role is at the intersection of finance, strategy, and product. You'll be responsible for optimizing our subscription economics, supporting decision-making with deep financial insights, and partnering closely with Product, Marketing, and Customer Experience teams to fuel sustainable growth.
This position requires a strong understanding of digital customer lifecycles, user behavior, and funnel dynamics. You'll need to deliver tailored insights that drive pricing strategy, product investments, and go-to-market execution.
You will also own the forecasting and tracking of critical B2C SaaS KPIs, including Monthly & Annual Recurring Revenue (MRR / ARR), Subscriber Growth and Churn, Customer Acquisition Cost (CAC), Customer Lifetime Value (LTV), Conversion Rates, ARPU, DAU / MAU, Payback Periods, NRR, GRR, Cohort and Funnel Analytics.
Required Skills and Qualifications- Experience in finance business partnering, commercial finance, or revenue operations—ideally in B2C SaaS, EdTech, or digital subscription models.
- Deep understanding of digital customer lifecycles, user behavior, and funnel dynamics.
- Strong modeling, forecasting, and storytelling skills.
- Fluency with tools like Power BI, Google Sheets, Salesforce, Anaplan, Google Analytics or other similar tools.
- Confidence engaging with senior stakeholders and product leaders.
- A collaborative, agile mindset with excellent communication skills.
We invest in, nurture and support innovative businesses and technologies that make all parts of the research process more open, efficient and effective.
The talent we secure is fundamental to us achieving our vision and our growth plans. The values we live by are:
We are brave in the pursuit of better
We are collaborative and inclusive
We are always open-minded
We are from and for the community
About UsWe unlock community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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