Senior Marketing Data Analyst

hace 1 día


Barcelona, Barcelona, España Mytheresa Gmbh A tiempo completo

Company Overview

We are Mytheresa Gmbh, a leading online luxury fashion retailer, and we're looking for a talented Senior Marketing Data Analyst to join our team in Barcelona.

Job Summary

As a Senior Marketing Data Analyst, you will play a crucial role in analyzing customer journey behavior, designing data-driven marketing campaigns, and developing attribution models to optimize our online marketing efforts.

Key Responsibilities:

  • Analyze customer journey behavior and generate actionable insights into online marketing campaigns
  • Design, build, and maintain dashboards and reports to visualize key metrics and drive business decisions
  • Develop and implement marketing attribution / allocation models across all media channels (SEA, SEO, Affiliate, Email, Performance Display)
  • Partner with the data engineering team to improve data pipelines and ensure seamless integration of new data sources
  • Evaluate accuracy, consistency, and reliability of data, and continuously optimize processes and monitoring for quality checkups

Requirements:

To succeed in this role, you'll need:

  • A university degree in business informatics, mathematics, data science, economics/business administration, or a relevant field
  • At least 3 years of work experience within an analytical role (BI, web analytics, CRM), preferably in e-commerce
  • Strong analytical skills with experience working with large datasets
  • Familiarity with statistical methods and tools (SQL, Python, R, Excel, ETL)
  • Experience with Power BI is a plus

What We Offer:

In addition to a competitive salary, you can expect:

  • A dynamic and supportive team environment
  • Ongoing professional development opportunities
  • Flexible remote work arrangements
  • A comprehensive benefits package, including health insurance and retirement savings plan
  • Access to LinkedIn Learning and mental health support
  • Employee Share Purchase Plan

Salary: €80,000 - €100,000 per annum, depending on experience



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