Head of Product Growth

hace 3 días


Barcelona, Barcelona, España Preply A tiempo completo
Unlock Human Potential through Learning

At Preply, we're on a mission to create a world where everyone can unlock their full potential through learning. As the Head of Product Growth, you'll play a critical role in ensuring our product resonates with a well-identified target audience across our core geographies.

Key Responsibilities:
  • Collaborate with our Data and SDR/Sales/Account management teams to iterate on Ideal Customer Profiles (ICP) and prioritize target segments and geographies.
  • Develop clear and resonant positioning and messaging that addresses the needs of our target customers.
  • Produce high-quality sales enablement content, including pitch decks, materials tailored to different customer segments and geographies, battlecards, case studies, best practice articles, email sequences, and scripts.
  • Analyze and iterate on key aspects of our offering, such as Pricing, in close collaboration with the revenue operation team, and Packaging.
  • Capture insights on why leads are not converting and leverage this information to refine ICP and Buyer Persona definition.
Requirements:
  • A proven track record of 5+ years of SaaS product marketing, sales, or sales enablement experience, preferably in series B/C companies.
  • Proficiency in collaborating with data and sales teams to define and iterate Ideal Customer Profiles (ICPs).
  • Experience aligning with mature Product teams to ensure product evolution aligns with customer needs.
  • Experience partnering with the sales team, reviewing performance metrics, discussing challenges, and developing strategies to enhance sales effectiveness.
  • Excellent written and verbal communication skills to convey positioning, messaging, and sales content effectively.
What You'll Love About Preply:
  • An open, collaborative, dynamic, and diverse culture.
  • A generous monthly allowance for lessons on Preply.
  • Learning & Development budget and time off for your self-development.
  • A competitive financial package with equity, leave allowance, and health insurance.
  • Access to free mental health support platforms.
  • A flexible set-up with the paid relocation to Barcelona.
  • Access to gym pass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health.

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