Global Marketing Director
hace 1 semana
About the Role
We are seeking an exceptional Global Marketing Director to lead our international marketing efforts in Europe and beyond. As a key member of our leadership team, you will be responsible for driving our global marketing vision, expanding our presence in key markets, and aligning our efforts with local market needs.
Responsibilities
- Lead and grow the international marketing team, managing and mentoring a growing marketing team across EMEA, Americas, and APAC.
- Develop and execute the strategic marketing plan for key markets in Europe, with a focus on public affairs, brand building, and demand generation.
- Oversee digital, event, and creative strategies, working closely with global and regional teams to build and execute high-impact campaigns tailored to local markets.
- Collaborate with corporate centers of excellence to support in-region teams in executing and optimizing marketing programs.
- Grow key markets by identifying opportunities and adapting strategies over time to maximize Axon's international footprint.
- Manage global alignment, overseeing and aligning marketing efforts across regions to ensure a unified global marketing vision.
- Data-driven marketing: track, analyze, and optimize performance across all marketing programs, making real-time adjustments to maximize impact and ROI.
- Work cross-functionally, building deep relationships with sales and product leadership teams to ensure marketing efforts are fully integrated into broader business objectives.
Requirements
- 12+ years of leadership experience in marketing and communications, with specialized expertise in integrated marketing and transformation at high-growth companies.
- Proven experience leading marketing efforts for U.S.-based companies expanding into international markets, especially in Europe.
- A strong background in managing and executing marketing programs across digital, events, creative, and demand generation.
- A data-driven mindset, with a proven ability to track, measure, and optimize marketing performance.
- Excellent cross-functional leadership skills, with experience working closely with sales, product, and marketing teams worldwide.
- A collaborative, solutions-oriented approach, with the ability to inspire and align global teams.
- Strong experience with public affairs, demand generation, and brand building.
- Ability to balance both strategy and hands-on execution in a fast-paced environment.
What We Offer
- An estimated salary of $250,000 - $300,000 per year, depending on location and experience.
- A dynamic and challenging work environment with opportunities for growth and professional development.
- A collaborative and diverse team with a passion for innovation and customer satisfaction.
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