Strategic Communications Leader for Industrial Markets
hace 4 días
About Ilunion Job Solutions
Ilunion Job Solutions is seeking a highly motivated, strategic, and customer-focused professional for the role of Global & EMEAI Business Communications Manager. This role focuses globally on the industrial and chemical processing markets and regionally in EMEAI on both the building & infrastructure (B&I) and I&CP markets. The I&CP markets are highly fragmented and include silicon-based applications in Textiles, Pulp & Paper, Leather, and Coatings.
Key Responsibilities
- Develop and execute global marketing communications strategies for Dow's innovations and solutions, targeting audiences across the industrial and chemical processing markets.
- Provide strategic communications counsel to Regional MMT Leaders globally and Regional Marketing Managers in EMEAI, overseeing and coordinating the promotional work in all regions.
- Coach regional business communicators to ensure a collaborative approach to implement promotion strategies and plans across all regions.
Additional Responsibilities
- Develop and implement regional business communications strategy in EMEAI aligned with the global strategy and in close collaboration with regional marketers.
- Create narrative content and develop digital and social media campaigns, coordinate in-person and virtual events, and manage media relations.
Requirements
- Strong understanding of global marketing communications strategies and budget management.
- Ability to develop and implement global communication strategies, including KPI definition and ROI tracking.
- Experience in global digital marketing communications campaigns, including social media, SEO/SEM, and email marketing.
Reporting Structure
This position is part of Dow Consumer Solutions business communications team and will report to Liv Schneider-Affeld, Global Business Communications Leader, Dow Consumer Solutions.
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