Digital Marketing Transformation Specialist

hace 2 semanas


Barcelona, Barcelona, España Schneider Electric Global A tiempo completo

Job Overview:
Schneider Electric Global is seeking an experienced Digital Marketing Orchestration Lead to lead the development and implementation of marketing technology platforms, driving meaningful growth through innovative digital experiences.

About Schneider Electric:
We are a leading global provider of energy management and automation solutions. Our commitment to innovation, sustainability, and customer satisfaction has earned us a reputation as a trusted partner in the industry.

Salary:
$120,000 - $180,000 per annum, depending on experience and location.

Responsibilities:
- Collaborate with cross-functional teams to understand and enhance user behavior, defining and enabling personalized digital customer journeys.
- Optimize campaign performance and drive growth through data-driven insights and strategic tests.
- Monitor and analyze campaign performance and user behavior, generating hypotheses for improving the digital customer journey and conversion rates.
- Architect the Martech stack, identifying and sharing best practices to scale its use and drive efficiency.

Qualifications:
- Bachelor's degree in Marketing, Business, Analytics, or a related field.
- 5+ years of proven experience in Sales & Marketing Automation, conversion rate optimization, omnichannel marketing, or a similar role.
- Strong analytical skills and experience with A/B testing, user analytics, and performance metrics.
- Passionate about driving digital transformation and innovation.

Benefits:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.



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