Digital Marketing Strategist
hace 2 días
About the Role
The Digital Marketing Lead provides expert knowledge, working closely with the team to deliver data-driven marketing strategies and affiliated programmes, which promote Vodafone products and services through online and offline digital channels to increase exposure to and business from the target audience.
Key Responsibilities
- Assists and executes the Digital Marketing strategy, effectively engaging with the existing and potential customer base to drive sales, revenue, and communications.
- Delivers integrated B2B campaigns end-to-end (planning, production, external and internal launches, and performance tracking).
- Manages data-driven demand generation/marketing campaigns to pipeline in the form of qualified leads and opportunities to sales.
- Grows and enriches our opted-in contacts database to optimize our targeting/segmentation approach.
- Works cross-functionally with stakeholders through planning and execution.
- Always experiments with new techniques and tactics.
What You'll Achieve
As a Digital Marketing Lead, you will be responsible for producing integrated campaigns for Vodafone Business that deliver business objectives, pipeline, and revenue. You will work closely with the team to deliver data-driven marketing strategies and affiliated programmes, promoting Vodafone products and services through online and offline digital channels.
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