Senior Technical SEO Strategist
hace 1 semana
Job Description
The Senior Technical SEO Strategist will be responsible for executing the SEO strategy across a portfolio of buyer brands, a mix of content and media types, and a global network of .com and country level domains.
Responsibilities:
- Implement technical SEO strategies to increase traffic to buyer sites through on-page techniques such as title and meta-tagging, indexing, keyword ranking overall site architecture and off-page techniques (link building, backlink profile, etc.) to get exposure while building trust and authority for our content.
- Partner with Product & Engineering leaders on prioritizing and implementing Technical SEO improvements.
- Monitor and analyze site performance and review tracking metrics to drive enhancements and provide solutions to increase search engine ranking.
- Research and evaluate new traffic trends and identify new optimization opportunities. Assess search outcomes related to sites or advertising/marketing campaigns.
- Conduct analysis for program effectiveness and use the findings for market site enhancements and to leverage optimization of all programs.
- Develop an SEO testing strategy, including evaluating SEO testing tools and determining how to use them alongside traditional A/B experience testing tools.
- Lead a globally distributed team primarily based in Barcelona, Spain and Austin, TX, hiring and developing top talent. Manage a positive group dynamic to foster a collaborative and innovative work environment.
Requirements:
- 10+ years of Sales and Marketing experience, with demonstrated expertise with technical SEO and leading data-driven strategies.
- Expertise with SEO tools, such as Google Search Console, Google Analytics/Tag Manager, BrightEdge, DeepCrawl and Majestic.
- Knowledge and proven experience with International SEO.
- BA in Business, Marketing or equivalent work experience, MBA degree preferred.
- Experience in strategic planning and execution, with proven ability to work collaboratively and drive solutions with technical teams.
- Extensive experience in strategy formulation, business planning and strategy execution.
- Ability to synthesize complex ideas into simple, concise value statements and core messages to drive increased revenue and increased market awareness.
- Comprehensive understanding of competitive markets and how to build/maintain marketing strategies to reach target markets.
- Expertise to create and execute a strategic communications plan for various stakeholders / audiences.
- Strategic leadership skills; ability to craft and articulate a clear, consistent vision and implement effective operating plans.
- Demonstrated ability to create quantitative based business analysis and develop clear business strategies.
About Gartner
Gartner is a leading research and advisory company that helps organizations make informed decisions about technology and business strategy. We are committed to delivering high-quality research and analysis to our clients, and we are seeking a talented Senior Technical SEO Strategist to join our team.
What We Offer
Gartner offers a competitive salary and benefits package, as well as opportunities for professional growth and development. We are an equal opportunities employer and welcome applications from diverse candidates.
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