Digital Marketing Specialist

hace 3 días


Madrid, Madrid, España Selectra A tiempo completo

We are seeking a highly motivated Digital Marketing Specialist to join our International Paid Media team in Madrid, Spain. This role will be responsible for driving qualified leads for our Sales team through various paid media channels in the Belgian market.

About the Role

As a Digital Marketing Specialist, you will be responsible for creating, executing, and managing digital marketing campaigns that drive qualified leads for our Sales team. You will work closely with our paid acquisition team and sales and design teams to test and propose new creative ideas and optimize campaign features such as audience research, website research, campaign structure, and funnel optimization.

You will also deliver paid media campaign optimizations, analyze data, and provide recommendations for next steps. Additionally, you will create, analyze, and optimize landing pages using our CMS, online forms software, and internal tools.

Key Responsibilities
  • Create, execute, and manage digital marketing campaigns to drive qualified leads for our Sales team.
  • Test and propose new creative ideas with the paid acquisition team and sales and design teams.
  • Optimize campaign features such as audience research, website research, campaign structure, and funnel optimization.
  • Deliver paid media campaign optimizations, analyze data, and provide recommendations for next steps.
  • Create, analyze, and optimize landing pages using our CMS, online forms software, and internal tools.
Requirements

To succeed in this role, you will need:

  • A Master's degree from one of the best business or engineering schools or university equivalent.
  • A minimum of 2 years of relevant work experience, including a strong knowledge of Google Ads (Social Media is a plus).
  • Fluency in English and Dutch/Flemish, French would be a big plus.
  • The ability to communicate technical concepts clearly and concisely to different departments, including Sales, SEO, CRM, etc.
Salary and Benefits

This role offers a competitive salary range of €60,000 - €80,000 per year, depending on experience. In addition to your salary, you will receive a comprehensive benefits package, including health insurance, gym membership, and flexible working hours.

Bonuses: A bonus scheme is in place to reward exceptional performance.

Annual Leave: 25 days annual leave, plus bank holidays.

Sick Leave: 15 days sick leave per year.

Training and Development: Regular training and development opportunities to help you grow in your career.



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