Global Brand Manager
hace 3 semanas
Description
This role will be responsible for leading the Cetaphil brand globally. It involves designing holistic digital first brand plans and innovations, as well as commercial activations to drive business growth.
Key Responsibilities
- Develop and execute global product strategies for key Cetaphil product ranges.
- Create integrated global 360 activation toolboxes for key innovations, aligned with brand DNA guidelines.
- Lead a multi-functional global team throughout product development phases.
- Partner closely with key markets to understand and deliver on their needs.
- Identify short and long-term business opportunities for key product ranges.
- Collaborate with the scientific team to identify superior formulas and claims that solve consumer unmet needs.
- Work closely with the digital and advocacy team to ensure superior influence and HCP communication.
- Manage budget and timelines with strong stewardship.
Requirements
- Strong digital-first brand plan design and execution experience.
- Ability to lead in complex environments with new-to-the-world innovations.
- Strong ability to build, define, and articulate product and marketing strategy with a foundation in science and influence.
- Strong brand-building capabilities with experience in advocacy and digital-first marketing.
- Pre-launch and launch experience in global or regional roles in competitive markets.
- Ability to lead multifunctional innovation project teams and work effectively across a global matrix enterprise.
- Strong appetite for skincare, beauty, and science.
- Ability to utilize data in fact-based decision-making (data, to insights, to action) and provide solid business rationale, clear sense of structure, accountability, timelines, and urgency.
- Growth mindset and developed curiosity.
What We Offer
- You will be working for an organization that embraces diversity and inclusion and believes in delivering better outcomes by reflecting the perspectives of our diverse customer base.
- You will receive a competitive compensation package with a bonus structure and extended benefit package.
- You will be able to work in a hybrid work culture.
- You will participate in feedback loops, during which a personalized career path will be established.
- You will be joining a growing company that believes in ownership from day one, where everyone is empowered to grow and take on accountability.
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