Marketing Communications Specialist

hace 6 días

Pamplona, Navarra, España EarthPulse A tiempo completo

About EarthPulse.ai

We are a new-space company founded in 2020, dedicated to delivering indicators based on Satellite Data Analytics with Artificial Intelligence in sectors such as Utilities and Insurance. Our mission is to simplify Earth Observation (EO) data with AI, providing actionable insights.

We are expanding rapidly and need a creative, driven Communication specialist to help grow our presence in the marketplace.

Job Description

The ideal candidate will oversee and execute our marketing and communication strategy, managing everything from website content creation, ads, videos, and presentations to social media management and cross-departmental marketing alignment.

This role plays a key part in supporting the Sales and Business Development teams, focusing on building brand awareness, writing needed material for proposals, and driving engagement within the B2B market.

Key Responsibilities:
  • Develop and manage content. Write clear, engaging content for multiple formats: website, blog, social media, newsletters, press releases, ensuring it is engaging, SEO-friendly, and aligned with our brand and business objectives.
  • Create and improve marketing collateral (decks, videos, brochures) to support sales efforts, product launches, and brand awareness initiatives.
  • Manage EarthPulse's social media channels (LinkedIn, Twitter, etc.), increasing engagement and reach while ensuring consistent and compelling messaging.
  • Execute cross-departmental marketing strategies , ensuring coordination between teams to present unified messaging and brand identity.
  • Track and analyze marketing performance metrics , making data-driven decisions to improve campaign effectiveness.
  • Collaborate with Sales and Business Development teams to align marketing activities with sales funnel objectives, helping generate leads and support business growth.
  • Stay up-to-date with industry trends , marketing tools, and innovations, particularly in tech, AI, and satellite data sectors.
  • Assist in organizing events and trade fairs, ensuring effective communication before, during, and after each event.
Qualifications
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in a marketing or communications role, preferably in B2B tech, AI, sustainability, or geospatial industries.
  • Proven experience managing sales funnels or sales processes and supporting Sales and Business Development teams is a strong advantage.
  • Strong tech-savviness with the ability to understand and communicate technical concepts related to AI, space data, and satellite analytics.
  • Experience working in B2B markets and understanding specific needs and challenges of this sector.
  • Hands-on experience with content management systems, digital advertising platforms, and social media tools.
  • Fluency in English and Spanish (Catalan is a plus).
  • Excellent written and verbal communication skills, capable of creating compelling marketing content.
  • Strong organizational skills, attention to detail, and ability to juggle multiple projects and priorities.
  • Experience with video creation, graphic design, or multimedia tools is a plus.
  • Self-driven, results-oriented, and innovative in developing and executing marketing strategies.

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