Product Marketing Manager for Local Business Growth

hace 1 mes


Madrid, Madrid, España Semrush A tiempo completo

About the Role

We are seeking a Product Marketing Manager to join our Local Unit at Semrush. As a key member of our team, you will be responsible for managing inbound marketing and lifecycle communications for our Semrush Local tool suite.

Key Responsibilities

  • Lead marketing materials production, including emails, landing pages, videos, banners, and decks, in collaboration with design, content, and video production teams.
  • Manage, monitor, and optimize the product funnel and user journey from activation & conversion to premium and retention.
  • Drive competitive analysis and marketing research.
  • Lead user interviews and translate user feedback into product and marketing improvements.

Requirements

  • 3-5 years of experience in SaaS companies with a focus on SMB and Mid-Market segments.
  • Proven track record in new SaaS B2B product launches.
  • Knowledge of SEO, social media, email, or content marketing.
  • An excellent storyteller.
  • Data-driven.
  • Exceptional attention to detail.
  • A smart relationship-builder.

About Semrush

Semrush is a global IT company developing its own product – a platform for digital marketers. We are committed to creating an inclusive environment for all employees and celebrate diversity.

What We Offer

  • A flexible working day start.
  • Unlimited PTO.
  • Hobby benefit.
  • Breakfast, snacks, and coffee at the office.
  • Corporate events.
  • Training, courses, conferences.
  • Gifts for employees.


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