Media Planning Strategist

hace 3 semanas

Barcelona, Barcelona, España Glovo A tiempo completo
Unlock Your Potential as a Media Manager at Glovo

Glovo is revolutionizing the way people access goods and services in their cities. As a Media Manager, you will play a crucial role in shaping our global marketing strategy and driving business growth.

Your Mission
  • Develop and execute a regional media planning strategy across top funnel media channels for select markets in EMEA.
  • Collaborate with the central team and countries' Marketing Managers to define and lead media planning and buying.
  • Design efficient media strategies that are measurable and scalable.
  • Work with local media partners to implement global media guidelines set by HQ.
  • Establish cross-functional relationships internally at Glovo and externally with media partners/media vendors.
  • Contribute to global media measurement plans aimed at gauging and optimizing media performance across offline channels.
What You'll Bring to the Table
  • Minimum 5 years of solid media planning, buying, and execution across top funnel media (TV, OOH, radio, OTT, connected TV, etc.) in a top-tier media agency or in-house company (preferably FMCG).
  • Minimum 3 years of solid technical TV planning and buying experience.
  • Proven experience defining investment strategy and executing integrated marketing campaigns across digital and non-digital channels.
  • Proven experience working on top funnel cross-screen measurement solutions (TV or other offline media).
  • Proven track record of managing relationships with agencies, delivering feedback, and working under tight timelines.
  • Analytical mindset and comfortable dealing with high growth and complex business challenges.
  • A deep understanding of paid, owned, and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs.
  • Proficient in English.
  • Great interpersonal and influencing skills.
  • EMEA experience.
  • Worked on Direct Response clients and used Direct Response tools.
  • Understand Media Inflation and mitigation tactics.
What We Offer
  • An enticing equity plan (if applicable).
  • Top-notch private health insurance to keep you at your peak.
  • Monthly Glovo meal benefits so you can test new features in our beta app (and to satisfy your cravings).
  • Discounts on transportation, food, and even kindergarten expenses or office-based nursery.
  • Discounted gym memberships to keep you energized.
  • The freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year.
  • Enhanced parental leave (if applicable).
  • Online therapy and wellbeing benefits.

We're dedicated to providing equal opportunities for talent from all backgrounds. Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc.). Delve into our culture by taking a peek at our and check out our and

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