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Digital Experiences Analytics Senior Manager
hace 2 meses
At ALEX & GROSS GmbH, we're passionate about creating sales success stories with our customers. Our team of over 400 experts from consulting, online marketing, IT, and telesales work together to deliver 360° communication that combines sales and marketing. We're looking for a Digital Experiences Analytics Senior Manager to join our team in Barcelona.
As a key member of our Digital Experiences team, you'll be responsible for reporting and providing strategic recommendations to the business, drawing insights from data trends and changes in the business. You'll define the metrics framework, analytics, and insights for net new projects and programs, aligning with our central analytics team.
Key responsibilities include:
- Partnering with stakeholders to understand business questions and interpreting data into actionable opportunities for optimization.
- Designing and implementing new reporting strategies combining multiple data sources and systems.
- Managing and supporting multiple analytics projects across DX to support Corporate Marketing goals.
- Ensuring data integrity and quality in reporting and communication of results.
Requirements:
- Approx. 5 years hands-on experience of digital marketing with an understanding of the channels and tactics that influence business results.
- Expert knowledge in Google Analytics or Adobe Analytics building complex reports and hands-on experience in delivering actionable insights.
- Experience in managing larger projects with project members from across the marketing organization and IT.
- Ability to translate strategy into execution and break it down into programs/projects to measure overall success.
We offer a dynamic, growth-oriented environment with attractive pay, flexible working hours, and opportunities for internal development. If you're passionate about data-driven decision-making and want to be part of a team that drives sales success, we'd love to hear from you.
", "requirements": "- Approx. 5 years hands-on experience of digital marketing with an understanding of the channels and tactics that influence business results.
- Expert knowledge in Google Analytics or Adobe Analytics building complex reports and hands-on experience in delivering actionable insights.
- Experience in managing larger projects with project members from across the marketing organization and IT.
- Ability to translate strategy into execution and break it down into programs/projects to measure overall success.