Digital Product Strategy Manager
hace 2 días
We are seeking a seasoned Digital Product Strategy Manager to join our Barcelona-based Global Marketing Technology team. This role will involve developing and implementing strategies that drive tangible results for the Nestlé Group Marketing Content function.
The successful candidate will be responsible for leading the development of digital content products, managing product managers and teams, and ensuring the full life cycle of all products is managed effectively. This includes ideation, strategy, continuous value management, and retirement.
A key aspect of this role is partnering with Zone, Categories, and Brands to facilitate and advise on the deployment of new business-enabled technologies and the orchestration of MarTech & IT Tech streams to achieve desired business outcomes. Additionally, the individual will act as an internal consultant, advocating for technologies, innovations, and functional relationship management.
As the single point of contact between market BRMs (Business Relationship Managers) and multiple IT Product Managers, this person will reduce complexity from the MarTech Customer point of view and provide clear accountability. Developing a deep understanding of the part of the business aligned with this role, maintaining strong relationships with BRMs and Regional Marketing teams, and ensuring products fulfill Nestlé business needs for scalability, replicability, and time to market are essential responsibilities.
This position requires holding accountability for developing teams' capabilities and stakeholders' receiving capabilities, delivering value to other product groups. Facilitating strategy development and delivering on business value unlocked by product groups are critical aspects of this role.
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