Digital Marketing Specialist
hace 2 semanas
We are a dynamic digital marketing agency based in Barcelona, specializing in Google products. We are seeking a dedicated Junior Campaign Specialist fluent in German to join our team. This role offers a hybrid working arrangement, combining remote work with in-office collaboration. Our company fosters career advancement and provides a comprehensive benefits package to support and enhance your professional journey.
Key Responsibilities:- Develop, execute, and refine digital marketing campaigns across Google's advertising platforms.
- Analyze market trends, competitor activities, and audience behavior in German-speaking regions.
- Monitor and evaluate campaign performance to ensure key performance indicators (KPIs) are achieved and provide reports on campaign success and return on investment (ROI).
- Collaborate with content teams to ensure that advertisements, landing pages, and creative assets are aligned with campaign objectives and audience preferences.
- Assist account managers in communicating with clients, updating them on campaign progress, and addressing any concerns.
- Apply strategies to improve ad performance through techniques such as A/B testing, keyword adjustments, and bid management.
- Maintain thorough documentation of campaign performance, strategies, and insights for future reference.
- Fluency in German is required, with strong proficiency in both spoken and written communication.
- Previous experience with Google Ads or similar digital marketing platforms is highly desirable.
- Familiarity with tools such as Google Ads Manager and Google Analytics.
- Strong analytical skills, with attention to detail and a passion for data-driven results.
- Excellent communication skills, capable of explaining complex concepts clearly and effectively.
- Ability to work well with team members and clients, both remotely and in-person.
- Adaptable to working in a hybrid environment with the ability to manage responsibilities across different settings.
- Attractive salary based on experience and skills.
- Relocation support for candidates relocating from other countries or cities.
- Opportunities for professional growth and career advancement within our innovative company.
- Comprehensive health and life insurance coverage.
- Flexible working model with three remote workdays and two days in our Barcelona office.
- Supportive team that values your contributions and encourages your development.
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