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Digital Marketing Strategist

hace 2 semanas

Barcelona, Barcelona, España LaFinteca A tiempo completo

Company Overview

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We are LaFinteca, a leading financial technology company. Our mission is to revolutionize the way people interact with money. We believe in innovative solutions and passionate teams.

Job Description

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We are seeking an experienced Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for crafting and executing a robust strategy for B2B marketing development tailored to the online gaming sector. Your expertise in AI technologies, such as machine learning, data analysis, and personalization, will help us stay ahead of the competition.

Required Skills and Qualifications

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  • 3+ years of experience in user acquisition/performance marketing in the Latam region within the iGaming sector in a FinTech environment;
  • Expertise in digital marketing channels, including social media, email marketing, SEO, SEM, and content marketing;
  • Strong critical thinking, data-driven approach, and strong analytical skills;
  • Proficiency in English and Spanish;
  • Ability to analyze large volumes of information and draw conclusions;
  • A track record of devising and executing B2B marketing strategies meticulously aligned with company objectives and tailored;
  • Creativity and the ability to generate high-quality ideas and hypotheses.