Campaign Data Analyst

hace 1 mes

Barcelona, Barcelona, España Omega CRM A tiempo completo
Campaign Analyst Job Description

About the Role

We are seeking a highly skilled Campaign Analyst to join our team at Omega CRM Consulting. As a Campaign Analyst, you will play a critical role in managing the tracking and measurement of automated omni-channel marketing campaigns.

Key Responsibilities

  • Ensure that campaigns are measured based on global standards.
  • Build and maintain intuitive campaign dashboards via Tableau that serve business needs as defined by the markets in the Campaign Playbook and with the input of the Campaign Management team.
  • Implement and validate tagging and ETL processes accurately to ensure data quality necessary for subsequent measurement.
  • Partner with global Analytics team to align and ensure data consistency on channels KPIs.

Requirements

  • Bachelor's degree or Master degree in business administration and strong affinity with tech or Bachelor in technical studies combined with a strong business mindset.
  • 2+ years experience with digital analytics and reporting/dashboard tools (Adobe Analytics preferred and/or Google Analytics) and other BIG Data environments and/or databases, plus querying languages (i.e. SQL).
  • Knowledge of Tableau is a big plus. Programming language experience, such as R and Python.
  • Experience in conducting E-commerce, Web, or Campaign analysis.
  • Business acumen and knowledge, including omni-channel digital campaigns and marketing automation - email.
  • Marketing knowledge (including deliverability and design best practices) is a plus.
  • Knowledge of marketing automation with experience in Adobe Campaign or any other marketing automation tool is preferred.
  • The global nature of this job requires being fluent in English. Experience working in an international and intercultural environment.
  • Communicate effectively, collaboration skills, problem solving, self-motivation and excellent analytical thinking, open mindset, thinking out-of-the-box with innovative ideas.

What We Offer

  • Permanent contract.
  • Flexible Schedule. We make it easy. Balance your professional and personal life.
  • Trainings & Certifications. Improve your skills and get the official certificate from our main partners.
  • Home Office.
  • Flexible retribution (public transport ticket, Ticket restaurant,...).
  • Health insurance.
  • OMEGA in action. Our commitment to a better society is not just an intention.

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